本次美国代写是一个国际市场营销的限时测试

  1. Why is building value through international branding important? What are the key strategic issues that marketers must address in managing international brands? Illustrate with examples.
  2. Discuss the basis for segmenting international markets. What are the advantages and disadvantages of the international segmentation process?
  1. The final destination for many distribution activities will be the retail store or retail outlet. Discuss the challenges faced by Global retailers. What factors influence the choice of retail outlets in host countries?

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